Established in April 2010, we’re a locally owned Subaru dealership in Schaumburg — and part of a family name that has served Chicagoland since 1931.
Established in April 2010, Napleton’s Schaumburg Subaru is proud to be part of the Steve Napleton Auto Group — a family-owned organization that has served Chicagoland communities since 1931. Built on a legacy of trust, integrity, and customer care, our dealership combines Subaru’s commitment to safety and reliability with the personalized service you expect from a locally owned business.
From new Subaru models to quality pre-owned vehicles and certified Subaru service, our team is dedicated to making every experience straightforward, transparent, and enjoyable. We believe buying or servicing your vehicle should feel comfortable and informed, and our knowledgeable staff is here to guide you every step of the way.
Three parts of the business, one standard of care.
Subaru’s commitment to safety and reliability, matched with the personalized service you expect from a locally owned business.
A carefully kept selection, presented clearly so you can make an informed decision without pressure.
A knowledgeable team here to guide you every step of the way — long after the day you take delivery.
As a locally rooted dealership, we’re deeply connected to the Schaumburg community and surrounding suburbs. We take pride in supporting local organizations, community initiatives, and events that help strengthen the neighborhoods we serve — because our customers are our neighbors.
Long-term relationships, not one-time transactions.
At Napleton’s Schaumburg Subaru, we’re committed to building long-term relationships, not one-time transactions. It’s all part of our promise to help you love what you drive — and love where you buy.
The Napleton name has been synonymous with excellence in the automotive industry since 1931 — a legacy built on trust, integrity, and a genuine commitment to the customer. What began as a family business during the early days of the American automobile has grown into one of Chicagoland’s most respected and enduring automotive groups, while never losing sight of its roots.
The Napleton name enters the automobile business during its earliest days in America.
The Steve Napleton Auto Group is formally founded, driven by the same family values.
Napleton’s Schaumburg Subaru opens in April, joining the group’s Chicagoland stores.
Today, the group proudly operates 13 dealerships across the Chicagoland area, representing some of the industry’s most trusted brands. While the portfolio has expanded, the philosophy has remained the same: deliver an honest, transparent, and enjoyable car-buying experience — one built on long-term relationships, not one-time transactions. Every customer interaction is guided by a people-first mindset, where service, accountability, and respect come standard.
Deeply rooted in the communities it serves, the Steve Napleton Auto Group believes success goes beyond the showroom. Local involvement is a cornerstone of the organization, with ongoing support for schools, charities, community events, and neighborhood initiatives. These efforts aren’t just sponsorships — they’re partnerships, driven by a belief that strong communities create lasting success for everyone.
Generations of families have trusted the Napleton name because it stands for something real: local ownership, local accountability, and a commitment to doing what’s right. From the sales floor to the service lane, that legacy continues every day — powered by passionate team members, loyal customers, and nearly a century of experience. At the Steve Napleton Auto Group, history isn’t just something to look back on — it’s something to live up to.
Brands represented across the Steve Napleton Auto Group.
Whether you’re shopping for your first Subaru or bringing in the one you already love, our team is here to make it straightforward.
